Logistics

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Narrowcasting in the logistics sector

Den Hartogh
Royal Den Hartogh Logistics is one of the leading logistics service providers. As a logistics service provider for the chemical, gas, polymer and food industries, they combine the best elements to create the optimal solution for every situation. Den Hartogh is present in every region of the world, with branches/offices in 50 locations in 27 countries.

The project
With the use of narrowcasting, employees worldwide are kept informed about ongoing projects, safety awareness, results achieved or other business activities. Spark started with a number of screens at Den Hartogh in the Netherlands. Subsequently, Den Hartogh expanded with the aim of equipping all its branches worldwide with information screens. Together with the organization, a simple working method was devised for these international expansions:

Spark players are sent to the relevant branch abroad. A local AV supplier takes care of the installation of the information screen with the Spark player behind it. The player is connected to the network and linked to our application, after which Den Hartogh provides the branch with the right (corporate) content.

Through a clear layout of the application environment with slide layouts formatted in house style, Den Hartogh can easily and quickly display corporate or local information on the screens. At the request of the organization, Spark designed slide layouts in 2020 in the new corporate identity. The set of layouts were fully developed in consultation and implemented in the Spark environment.

Findings Den Hartogh
_{Danielle Terpstra (Communications Coordinator)}
"Spark Narrowcasting is an easy and fast way to provide information to our offices worldwide. Not only company information, but also the many fun projects we do and our fun in business activities. The system is very user-friendly and always works optimally and quickly."

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